Internet Marketing Using Online Classified Ads | Comunicatelo.com ...

Internet Marketing Using Online Classified Ads

The ability to generate website traffic is key for a successful affiliate business. If you fail to have large amounts of website traffic, then you will fail to generate an income.

Simple right!? Remember it?s a numbers game. All successful internet marketers understand that getting traffic to your affiliate website is your top priority.

Some affiliates have underestimated the income generating power an online classified ad can produce. After all, classified ads are simply advertisements written with the fewest words possible to create a specific call to action.

Sell, buy, rent etc..

Unlike newspaper or magazine classified ads, the majority of online classified ad sites are free, so this is a great internet marketing method for you to use if you are just starting out or searching for another effective free way to advertise your affiliate website.

Many online classified ad websites offer upgrade options to provide you with more online advertising benefits to enhance your classified ads; yet it is not necessary to upgrade right a way to generate traffic with classified ads.

The purpose of classified advertising is only to get the visitor to your website to react in the matter you want them too.

And that reaction is, you want your reader to click through to your affiliate website.

Your advertisement has one task and one task only. To sell the click through to your affiliate website. If they don?t click on your ad immediately you will have lost an opportunity to make a sale.

You will have roughly seven words and three seconds to get their interest or it?s over! They won?t read your classified ad twice.

This is why the headline of your ad is so very significant. A well written classified ad contains three essential elements: the Headline, the Body and the Call to Action. While these elements are to be considered separate, it is when they flow together that you create an effective classified ad.

The Headline

You have about five to seven words, or three seconds, to get people to stop scanning and read your ad. If they pass it up, they won?t come back and read it. Think of it like this, the headline is the ad for the ad. So it?s very important that your headline grabs their interest while being honest to the rest of your ad.

The Body Copy

The body of the ad is where to sell your readers on why they should click through. Key to writing effective ad body copy is to explain the benefits in as few words as possible. When you finish creating the ad body you should have about three to five lines of text that clearly state what value the reader can expect to receive from the product or service you are promoting.

Your reader will care about only one thing and that is what?s in it for them! What will they profit by making that click? If you fail to answer these questions, you won?t properly set up your next step, the call to action.

The Call to Action

This final step is very critical to your ad so don?t treat it lightly. Pay close attention to how you ask your reader to take action! Again remember, the person reading your ad decides at this moment, 3 seconds or less, whether or not to click through, so saying the right thing is vital. To do this you should keep the call to action uncomplicated and make it the next logical step.

It?s often good to add a qualifier to the call to action by asking a question which can only be answered by clicking on your ad. Where possible add an action word that convinces the reader to take action now. One of the best internet marketing formulas for writing a compelling call to action statement is to restate the main benefit.

Post Your Ad

Next, find the right category to post your classified ad. This is very significant because your ad could be deleted if you post it in the improper category. Also make sure that what you are advertisement is permitted on that particular website. As with every aspect of internet marketing, testing is the key to success.

Be sure that you use a tracking link so that you can determine the online marketing effectiveness of each classified ad sites and you can make sure which of your ads performs the best.

In my research over the years I?ve learned that one of the key attributes of successful webmasters and internet marketers is that they are persistent.
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Bruce Johnson has over 25 years of combined online retail advertising, marketing and web design experience. The owner of multiple niche sites and Home Affiliate Business which specializes in providing SEO and Affiliate information to help individuals build a meaningful online presence.

Source: http://comunicatelo.com/91/internet-marketing-using-online-classified-ads

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